A framework used to analysis a business model at a high level to understand strengths, weakness and feasibility of a business model.
- Left section provides visibility on components that contribute to COST
- Right section provides visibility on components that contribute to REVENUE
- Customer Segments - defined around pain points, needs and behavioral traits
Retail investors
working in the tech industry with funds to invest
- wants to have a balanced investment portfolio
- feels they already have a lot of financial exposure to technology
- wants exposure to less volatile asset class
- Value Proposition - what they value
stable cash flow
- low volatility
- Tax efficient
- Channels - how we reach them
Professional network
- SEO
- Website
- Customer Relationship - how we constantly stay in their face and keep them reminded of us
Wine and dine them
- Periodically follow up with them and send them messages on our progress
- How many hours do we plan to devote per month/week to stay in their face?
- **Revenue Streams - how much we expect to make from each customer?
** - Key Resources
Engineers
- Investor relationship managers
- Marketeers
- Server Cost
- Lawyers
- Property managers
- Key Activities
Setup and Maintain crawlers/data pipeline
- Generate/qualify leads/limited partners
- Raise/Deploy/Exit funds
- Buy/Sell properties
- Rent out properties
- Maintain properties
- Disburse rental yield
- Key Partners
Property management companies
- Cloud solutions
- Real estate agents
- **Cost Structure - how much we expect our monthly operations to cost?**
Sample filled up framework