Insights from house party at Qyunh’s

On Crypto-currency

  • Major institutions like hedge funds and banks are trying to figure out how to increase exposure to this currency type while mitigating against volatility
  • Governments are exploring into how this new  form of currency can be regulated
  • Companies in this space are increasingly gearing towards providing missing infrastructure like secure wallet as opposed to creating new Token
  • Transaction throughput
    • Visa gateway allows for 50,000 transactions per second
    • Lightning networks as well as off chain transaction provide ability to temporarily by-pass bottleneck
  • Promising candidates
    • EOS (Chinese currency) supports up to 1,200 transactions per second
    • TRON (Chinese currency)
    • Ethereum

On Data API

  • New travel portals need to be able to prove traction before existing providers like Viator is willing to become partners
  • Normal affiliates get 7% commission while partners get 18% commission
  • This is a missing step in this eco-system that startups will need to gap before they can reach partner status.

On AR/VR

  • Much of efforts is done on AR right now as opposed to VR. Where there is actual industrial application

On Reality

  • Accurate interpretation of signals provided by reality requires the ability to set aside predisposed lens
  • Morality is one of the hardest lens to set aside when interpreting signals
  • Morality derived construct like the Good and Evil dichotomy is inherently subjective, while useful for marketing, branding and messaging purposes, is not useful for analytical purposes.

Book summary: swing trading for dummies

  • Is stock trading under trend or within range
  • to determine exit prior to entry
    • percentage gain
    • percentage losss
    • Max holding period
  • A longer trend line is more meaningful
  • risk management
    • 7% Of entire portfolio in holdings
    • 0.5% Of entire portfolio in each position
  • sourcing for deals
    • bottoms up through fundamental analysis via ration
    • top down through comps between different markets
  • hierarchy of classification
    • markets
    • industries
    • firms

Book Summary: Lost and Founder

Radical Candor/Transparency

It is hard but it works – needs to be tampered with empathy

On being product focused

  • Consulting is limited by time and people – not scalable
  • Effective Product-focused business
    • reach
    • scalability
  • Start with a product informed by your consulting – real life problems others face

Impediment to shifting focus

  • Too comfortable
  • not enough time
  • difficulty finding the right customers for the product

On being a founder

  • Great founders enable a vision
  • forget about being hands on most of the time
  • job scope changes every six months – for any road block encountered focus on sufficing the requirements instead of perfecting it
  • you rarely get to do what you love to do
  • be cognizant on when to lead and when not to – have the specialist do the job
  • Cultivate self awareness in strength and weakness – structure company to work around them
  • Attribute of founder is instilled with near-permanence in the organization while those of supporting team fluctuates
  • the hardest parts of the business is less a reflection about the business than about the person experiencing them
  • Build expertise before building network, build network before building company
  • Focus on and reward the behavior, let the outcome take care of itself

On Values

  • Authentic values force hard decisions – held to be more important than money
  • have real costs: Impede certain behavior and strategy
  • Values are discovered instead of set
  • Used as a yard stick for recruiting new members to the cause. Helps get pass the competence versus cultural fit dilemma

On recruiting

  • CTO should be those that should be oriented towards education instead of shielding you from the nitty gritty details (black box)
  • Use your value system as a yard stick
  • Hiring for diversity will make the mental model of the organization more holistic
  • Great managers / coaches might not be great individual contributors

On markets and pivots

  • Pivots Are expensive don’t make it a habit – only resort to this tactic when the original hypothesis is not longer valid
  • focus on the market and then find a field ignored by others because it appears unsexy. From there craft a solution
  • Err on the side of execution

On investors

  • Need to take money for the right reason
  • Investors interest will tend to get out of alignment overtime (return multiples and investment horizons)
  • 80 percent of returns are by 20 percent of investments
  • They need at least a 10X to break even in a position for all the other losing positions they took
  • They don’t bring much value to the table
  • follow up with CEOs they invested in to understand how they react in a shit storm
  • Can help provide information on salary ranges

Choosing a market

  • If you can keep your ego in check you can chase after smaller markets and don’t need VC money
  • Great ideas are born of mediocre ideas that become better by
    • time spent iterating
    • humility learning
    • surviving
  • look for searches that indicate problems
    • Google Adwords
    • Moz’s keyword Explorer

Knowing your customers

Defining your user base

  • Call 3 different types of users
  • Find out why they subscribed and stayed
  • Craft messaging toward this group of people

Discounts are a doubled edged sword – while they might attract signups, these folks tend to have a higher churn rate

Schedule regular interactions with your user so that you can understand their habits. It helps you get to an empathetic position with them.

On Products

  • Feature set needs to be coherent enough to be able to deliver value
  • Early adopters
    • have very different expectation as compared to early majority –
    • hence more forgiving
    • ok accepting MVP
  • Retention triumphs acquisition any day

Marketing

  • Optimize for acquisition loops that reinforces the UVP instead of linear acquisition channels

Focused Execution

  • Practice the discipline of focus.
  • Important to Focus and not waver around unnecessarily. Its a waste of resources
  • A very focused and simplified product offering will help users to more easily understand and adopt it
  • Helps keep teams lean as a by-product
    • ROA improves dramatically
    • helps avoid future layoffs
  • Focus on what will not change in the next 10 years

Related references

  • Lean Startup, Eric Ries
  • Sprint, Jake Knapp
  • Venture Deals, Brad Feld

Reflections on communicating with your users via email

While sending a personal email to each individual user who directly uses our API just now, it occurred to me the main difference between talking with someone you have relationship with (like your mum/girlfriend/wife…?) versus simply doing a mass email blast to a group of “strangers”, is the potential lack of warmth and empathy in the latter on the sender’s side.
 
No one really likes being treated like a number on a Excel sheet. It sucks.
The key challenge becomes how do you scale your communication as the amount of people you need to communicate with increases without alienating them. Or does it even matter?

Related Reference

  • Permission Marketing, Seth Godin

Book Summary: Contagious

Contagious

On Word of mouth

  • versus advertising
    • it is more persuasive since the messenger has no monetary incentive and is a trusted person.
    • It is directed at the immediate context of the recipient
  • Only 7% of word of mouth happens online. Most still happens offline
  • Types of word of mouth
    • immediate word of mouth
    • ongoing word of mouth
  • Big forest fires aren’t caused by big sparks. Lots of individual trees have to catch fire and carry the flame

Word of mouth principles

  • Social currency
    • people want to feel special about themselves. When they get to share something extraordinary, they get the chance to Wow others.
    • Categories of currency
      • scarcity
      • exclusivity
  • Triggers
    • Ideas strongly associated with items frequently found the environment gets triggered more often. Pick common objects in a user’s environment that is not already laced with other meanings.
    • The more specific a trigger the higher the likelihood of triggered action.
    • Choose trigger right close to the proximity of the intended action
  • Emotions
    • Emotions that excites will be more likely to drive the recipient towards an action than those that.
      • Useful emotions: Awe, excitement, anger, fear
      • Not useful emotions: sadness, hopelessness
    • Associate the idea with emotions
  • Public
    • Monkey see, monkey do. Figure out how to make users activities more visible to those around them so that they could copy his action. A private action is unlikely to get copied
    • Choose stimulus that others can’t help but notice.
  • Practical Value
    • Useful things tends to get shared more frequently. While there might be less initial word of mouth, there will always be on going word of mouth.
  • Stories
    • help transfer huge amounts of contextual information to recipient
    • helps suspending judgement – using proof by analogy
    • story must be designed such that storyline falls apart when intended idea is removed from it
    • For dramatic purposes, interesting and novel points often get exaggerated as story pasts from one person. As such the story gets more and more remarkable as it is past along.

Related theories

  • Prospect theory: the WoW factor of an idea is often taken in association with the denominator its associated with
  • Rule of 100
    • for items below $100 present discount in percentage
    • for items above $100 present discount in absolute dollar figures

Reflections on organizational observations

On the benefits of being under resourced

An organization that is under-resourced is similar to an individual who regularly practices intermittent fasting.

In the case of the individual, weaker cells are cannibalized by the body to produce new cells. Studies has shown decreased probability of developing cancer and Alzheimer, coupled in some cases with increased longevity.

In the case of the organization, operations are forced to be focused and only opportunities backed by stronger market signals prioritized and pursued. Wastage and distractions are structurally curtailed. ROI improves as a by product.

On organic growth

An organization that is organically grown tends to be happen-chance and exhibit somewhat illegible and opaque structure.

In contrast, an organization that is deliberately designed tends to exhibit a legible and transparent structure.

Counter intuitively, it is the former that exhibits more resilience in times of environmental stress. The observed illegibility and opaqueness is attributed to the process of organic adaption to its environment. Chief historical examples are:

  • Military of Carthage
  • Genghis Khan’s Mongolian horde

Related readings

Key take aways from Trust me I am lying

Trust me I am lying

The publication eco-system

  • Every content creator within the publication ecosystem is under immense pressure to produce content under the tightest deadline.
    • renumeration is based on number of articles per period time
    • eye balls are converted to advertising revenue
    • lots of copying happens
  • Media was once about protecting a new, on the web it is about building one
    • well defined scope matters
    • content that dives deep into its vertical matters
  • Headlines are the most important
  • Tools of the trade
    • lavish pictures
    • impostors, frauds and fake interviews
    • support for the underdog causes
    • anonymous sources
    • prominent coverage of high society and events
    • different age but same old tricks
  • On monetization
    • Advertising is the main driver of revenue
    • Subscription model focus on trusted source as opposed to advertising source
    • RSS got killed because it went against the interest of Advertisers
  • On the online medium
    • The demands of the medium forces the bloggers to act they way they are
    • Tim Berners Lee stacked new content on the top and the rest of the internet thus follows
    • Thus the need to constantly create new content

On Virality

  • The most powerful predictor of virality is how much anger an article evokes.
  • The most powerful predictor of what spreads online is anger
    • sensationalism
    • extremism
    • sex
    • scandal
    • hatred
  • Things must be negative but not too negative so as to incite action
  • Media needs to get you feeling negative so that you are more likely to share
  • Empty vessels are incline to snark so as to feel unjustifiably good about themselves

On reality

  • Chris Hedges
    • is complicated and boring
    • the masses are incapable and unwilling to handle its confusion
    • In an age of images, entertainment and instant emotional gratification, no one seeks honesty and gratification
  • Cognitive biases
    • we are bad at being sketical
      • availability biases
      • narrative fallacy
    • we are worst at correcting our wrong beliefs
      • social proofing
      • consistency biases
  • First decide what you are intending to do with the information you collected

Related readings

Key take aways from the Blockchain revolution

The Blockchain revolution
  • ensuring the integrity of data exchanged among these billions of devices without the need for a trusted third party
  • allow people that do not have access to the service of these third part into the digital economy
  • easier ability to get compensated for your work or ownership of digital property
  • Ronald Coase on types of costs
    • Searching cost
    • Coordination cost
    • Contracting cost
  • Dimensions of search
    • horizontal search – wide search across the web
    • vertical search – within a specific website
    • sequence – blockchain?
  • Innovation typically comes from the edge
    • monopolies have a lot of resources but lack the culture and will to explore, Yochai Benkler
    • This can be attributed to high levels of bureaucracy within the core

Related references

Reflections on maximizing output with limited resources

  • Embrace constrains. The main constrain anyone will experience is time
  • When constrain is acknowledged, one learns the importance of prioritization
  • When the importance of prioritization is acknowledged, one learns the need to horn one’s judgement and foresight through constant learning
  • When self aware of where one’s lack of judgement and foresight in specific domains, one learns the need to exercise prudence
  • When one learns the importance of prudence, one practices by utilizing minimal amount of resources to de-risk the maximum possible areas of uncertainty.
  • When one learns the importance of de-risking, one gives emphasis on strategizing and avoids blind execution.

Related references

  • The Goal, Eliyahu Goldratt
  • Mastery, Robert Greene