Afternoon chat with Andrew

Agenda #1: Marketing to finance people on the research side of things versus prospecting side of things

  • the channels
  • the kinds of budget they have
  • their buying behavior

Agenda #2. Building up a data-set

  • the features you would use in trading
  • the kinds of systems they use
  • how to package it to make it easy to import to their systems

Personal thoughts

  • Don’t see very clearly how a potential product market fit on the prospecting side will drive growth

General Feedbacks from Andrew on Blog

  • Generate traffic on my blog
    • put a subscription form
      • mailchimp
      • ConvertKit – more flexible bolt on look
    • intersperse on my muse by gradually shifting the focus towards what I am developing
    • talk about the journey working on my project
      • channels: IndieHackers.com
        • more development oriented
        • could monetize that later on

General Feedbacks from Andrew on Fundamental Trading

  • To look at TradeIdeas.com
    • trading data on the fundamental side
    • Collect data and run it through all the indicators
    • provide subscription to traders
  • Fundamental trades
    • market cap, in-depth structure
    • key data points
      • look at Yahoo finance to get the metrics they collect
      • all the information is known
      • everything is reflected in the chart price
    • BloomBerg and Reuters already have that data
    • leasing a BloomBerg terminals
    • 350K best institutional traders
      • USD25K a year
      • everything know about a market on the fundamental side

Thoughts on collecting disparate data points to support Technical Trading as they get published

  • turning into useful and actionable information
    • is this a highly custom solution that has a finite live?
  • everything that is known is also published
    • price and volume
    • what is something traded for and how much is traded
    • An indicator
      • based on Price and Volume
      • anything that paints a line on the chart
      • the ones he wrote and based on that

Is the trading market is really that appealing on the institutional side?

  • is everything custom

Feedback on GetData.IO

  • A really good market for an API to allow to get people to data in the form that they want filter

Be an expert in search optimization

  • Google has 200+ criteria
  • check out the following companies
    • Ahrefs
    • Moz
    • SEMrush
    • www.spyfu.com
      • shows you list of paid searches
      • Collect the name
      • Come up with a list of competitors
      • comes up with a list of keywords
      • gives you an idea on how to get ranked
      • Ranks click thru %: 30,20,10…
  • become an SEO expert
    • AHref study free course
      • https://ahrefs.com/blogging-course
      • learn the competitors markets
    • 4 steps
      • learn the list of keywords that describe what you want your market to be looking for
      • for everyone of the terms search for the names in the top ten competitors
      • weed out duplicates competitors
      • establish their rank for the different keywords
      • look at their website to see the message on their homepage
        • note their markets – get a list of those people
        • product market, data scientist
        • get a list of commonalities
    • do a deep dive on getting ranked using AHrefs after doing the necessary research
    • getting back links
      • takes a while to get ranked
      • getting backlinks needs credibility
      • using the blog
      • could always steer people to my blog without giving up and secrets
      • establish backline to GetData from my personal blog
      • go over to IndieHackers and post about web scraping service
      • that is a backlink
      • Do that on Reddit as well
    • Long tail keywords
      • ranking the uncompeted keywords
      • go for good traffic
    • the competitors products are similar
    • if hiring an SEO expert to do the grunt the cost will be USD10K-50K

 

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